Alex Turner

When you own an audience, every consumer category is up for grabs - even restaurants and cities.

Creators are now entrepreneurs and exploring new distribution models. Could real estate be a new opportunity for creators to exploit? Could living in Snoop Dogg's house or staying at The Hype House become a reality for everyone?

The next wave of commerce will be social and mobile-first. It will probably resemble the largest company you've never heard about.

The new trend shifting the internet that you thought you already knew about. Plus, what gets TikTok and Walmart excited?

We are witnessing the frictionless integration of brand, influencer, store and consumer. Instagram now functions as a virtual mall where you occasionally run into friends.

The pandemic has caused many to restrict their spending on non-essential items. Now we are seeing 'tiny homes' movement.

If your competitors go remote, can you afford not to? The surveys don't matter, it is the prisoner's dilemma that will determine your company's work strategy.

The solution is simple: be channel-agnostic. Allow your customers choice of channel rather than the choice between you and your competitor.

I am tired of listening to the same debate over the future of the office (sorry not sorry). However, our leading thinkers have turned to the hybrid model without any successful examples of the model in action.

The delivery-only restaurant leaning into rapper's combined audience of 92 million followers.

What if our devices could allow our sense of presence to span both the physical world and multiple virtual ones at the same time

Your favourite creators have built followings larger than the world's biggest cities. Now they are looking at new ways to engage with their online communities in the real world.

This may well be the end of the era of the world wide web.

A new app offering users the serendipitous conversations we have lost in this pandemic.

Here's why cardboard tech is integral to the customisable office experience.